Management and Billing

Many media companies have a large number of properties - magazines, radio stations, TV channels, etc. By using right tools, management can get quick and easy access to the information they need to manage the business and drive revenue growth across their properties.

Central management of multiple properties

With each property running its own marketing, central management requires oversight to ensure compliance with corporate standards and to measure results. The ability to empower the properties and maintain management control leads to business success.

Short code & keyword management

For practical and economic reasons it makes good sense to share short-codes across properties. Managing short codes and the keywords is a necessary part of administering mobile marketing for media companies. This can save a lot of marketers' time so that they can focus on campaigns rather than administrative hassles.

Consolidated billing

For both premium-rate and non-premium-rate messaging, media companies need to be able to allocate revenues and costs to the correct properties to measure individual P&L and verify supplier billing. Easy access to billing information lets marketers, management and finance team to get the numbers they need to drive growth.

The Solution

Flytxt Neon is an integrated mobile marketing platform. It has powerful features using which media companies can administer their mobile marketing activities across multiple properties.

Neon's partners are data-containers which keep together all marketing activity for a property yet allow management the oversight they require. Neon's permissions allow users to be given different capabilities and its built-in multi-step approval process ensures appropriate management control of campaigns.

Neon's reports and exports provide marketers with a wealth of information to help them see the success of their campaigns. With the ability to generate the right reports on a regular basis, administrative and accounting overheads are kept to a minimum and management can get the financial information they need at the click of a mouse.

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